Use of AR Augmented Reality in Home Furnishing Industry

What is AR and what are the use cases

AR stands for Augmented Reality, which is a technology that combines digital information with the user's physical environment in real-time. In other words, AR adds computer-generated elements such as images, sounds, and text to the real-world environment to create an immersive and interactive experience. AR is often used in mobile applications, video games, and marketing campaigns to enhance the user's experience and engagement. Some examples of AR include Snapchat filters, Pokemon Go, and Ikea's AR app that allows customers to visualize furniture in their homes before making a purchase.

There are many potential uses of augmented reality (AR) technology across various fields and industries. Here are some examples of how AR can be used:

Retail: AR can be used to enhance the shopping experience by allowing customers to virtually try on clothes, see how furniture would look in their home, or view product information and reviews.
Education: AR can be used in education to provide immersive and interactive learning experiences. For example, AR can be used to bring historical events or scientific concepts to life, or to provide visual aids for learning.
Healthcare: AR can be used in healthcare to aid in medical training and education, to simulate surgeries or procedures, or to help patients visualize and understand their diagnosis and treatment options.
Entertainment: AR can be used in entertainment to create immersive experiences such as games or interactive museum exhibits.
Manufacturing: AR can be used in manufacturing industry to help workers visualize and interact with 3D models of products, and to provide guided instructions for assembly or maintenance.
Military: AR is used in military training to simulate battle scenarios or to provide soldiers with real-time information and tactical support.
Tourism: AR is being extensively used in tourism industry to provide visitors with virtual guides or to enhance the experience of visiting historical or cultural sites.

Difference between AR Augmented Reality and VR- Virtual Reality

Augmented Reality (AR) and Virtual Reality (VR) are two distinct technologies that are used to enhance or modify a user's experience of the world around them. The main difference between the two is the level of immersion and interaction with the virtual world.

Augmented Reality (AR) is a technology that combines digital information with the user's physical environment in real-time. AR adds computer-generated elements such as images, sounds, and text to the real-world environment to create an immersive and interactive experience. AR enhances the real-world environment rather than replacing it entirely. For example, Pokemon Go is an AR game where the digital creatures appear in the real world through the camera of the user's mobile device.

Virtual Reality (VR), on the other hand, is a technology that creates a completely immersive digital environment that simulates a user's physical presence in a virtual world. VR replaces the real-world environment with a completely virtual one, and users interact with the virtual environment through specialized equipment such as headsets and controllers. For example, in a VR game, a user can move around and interact with a completely simulated environment.

To summarise, AR adds digital elements to the real-world environment, while VR creates a completely simulated environment. AR is typically less immersive than VR, as the user is still aware of the real world around them, while VR creates a completely immersive and isolated experience.

Modular Kitchen AR APP

We worked with a medium size modular kitchen company who makes customized Modular Kitchen for their clients.
We discussed various technolgoies and finally agreed on using Google ARCore for making the AR App. We used Flutter to create the iPad App and integrated Google ARCore SDK to get the AR features.
The AR app works by using the camera on the user's iPad to scan their room and find a placeholder. The user can then select the modular kitchen from the catalog and place it in the room to see how it would look in that space. The user can also adjust the size, color, and placement of the Modular Kitchen to create a personalized and accurate representation of their kitchen.

The app has been successful in increasing customer engagement and sales. According to the company, customers who use the AR app are 3.5 times more likely to make a purchase, reiterate less and finalises faster than customers who do not use the AR app. The app has also received positive feedback from customers who appreciate the ability to see how their final kitchen design will look in their home before investing a large amount.

Our approach for AR Implementation

Choose an AR platform: There are several AR platforms available, such as ARKit, ARCore, Vuforia, and Wikitude. Choose a platform that the tech team is most comfortable and meets your organisations' needs for features, ease of use, and cost.

Create a 3D model: To enable customers to visualize any object in its surroundings, you need to create a 3D model of the object. You can either create the 3D models in-house or outsource it to a 3D modeling company.

Choose the Integration Technology: Once you have the 3D models, integrate the AR SDK into your app or website. This will allow your customers to use their mobile devices to scan their room and visualize the 3D models of the furniture in real-time.

Integrate the AR SDK: Once you have the 3D models, integrate the AR SDK into your app or website. This will allow your customers to use their mobile devices to scan their room and visualize the 3D models of the furniture in real-time.

Test and optimize: After the integration, test the app thoroughly to ensure it works as expected. You should also optimize the app for performance, stability, and user experience.

Launch and promote: Once the app is tested and optimized, launch it on the app store or website and promote it to your customers. You can also gather feedback from customers and use it to improve the app further.

Analyze and iterate: Analyze the app's performance and usage data to identify areas for improvement. Iterate on the app by adding new features, optimizing existing ones, and addressing any issues that arise.

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What is Google AR Core

Google ARCore is a software development kit (SDK) developed by Google that allows developers to create augmented reality (AR) apps for Android devices. ARCore uses a combination of motion tracking, environmental understanding, and light estimation to enable AR experiences on Android phones and tablets.

ARCore enables developers to create AR apps that can interact with the real world, such as placing digital objects on a table or measuring the size of objects in the real world. ARCore also supports vertical plane detection, which allows developers to place objects on walls, and Augmented Images, which enables AR experiences based on static images.

ARCore is compatible with a wide range of Android devices, including those from Samsung, Google, LG, and others. It also supports a variety of development platforms, including Unity, Unreal Engine, and Android Studio.

One of the key benefits of ARCore is its ease of use and accessibility. By providing a comprehensive set of tools and features, ARCore makes it possible for developers of all levels of expertise to create AR apps without requiring specialized hardware or additional software. This has led to the creation of a wide range of AR apps, including games, educational apps, and marketing campaigns.

ARCore also benefits from Google's deep expertise in machine learning and computer vision, which enables it to provide accurate and reliable AR experiences. This has led to ARCore being recognized as a leading AR platform for Android devices, and has helped to drive innovation in the AR industry as a whole.

99%

Android Phones can have AR implemented App and all the iPhone 12 and above.

AR Development

Multiple use cases for Real Estate and Home Designs

What is AR and what are the use cases

Difference between AR Augmented Reality and VR- Virtual Reality

Digital IBI AR Implementation

Development for a medium size modular kitchen company

Modular Kitchen AR APP

Our approach for AR Implementation

What is Google AR Core

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